Website Development + Brand Identity

When The Quilt Shoppe approached me they were in desperate need of a website and a brand identity facelift. The shop had originally sold its products on Etsy.com but was looking to make a switch. I crafted this website with the shop owner’s wishes in mind by reflecting The Quilt Shoppe’s quirky tone, embracing website responsiveness and the mobile experience and building robust product pages. I encourage you to take a look at my work in the screenshots included below.

In addition to the development of the shop’s website, I crafted a new brand identity for the shop. After several conversations with the owner and multiple reiterations, I ended up with a minimalist logo that would look great on the web and in the physical space on the store’s new downtown storefront. Screen Shot 2015-10-08 at 2.59.32 PM

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